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Rare Beauty Available Today at Sephora Will You Be Indulging?

Rare Beauty by Selena Gomez is a new makeup collection created by Selena that’s available now at sephora.com. Have you browsed the collection yet and do you love it? This collection is starting out small and includes 17 pieces with a quarter of that number being made up of sponges, brushes, and accessories.
Selena was quoted as saying, “The whole reason why I wanted to create Rare was to kind of challenge the beauty space. I didn’t want to be just a celebrity attaching her name to something because that’s definitely not my style. I would feel very disingenuous.”
I’m not sure Rare Beauty offers anything unique or terribly different in the beauty world but the simplicity of the launch is refreshing as it isn’t an overwhelming amount of product and it isn’t bombarded with big, bold shades and colors. The color scheme Selena went with is very natural and the pieces in the collection seem like they concentrate on enhancing your natural features. In an unusual twist, the brand doesn’t have an eyeshadow palette or single eyeshadow to offer which further proves they are going for a very natural look with the collection.





